MOREIRA, Jacinta; SILVA, Maria José; SIMOES, Jorge; SOUSA, Gastao. Marketing Innovation: Study of Determinants of Innovation in the Design and Packaging of Goods and Services—Application to Portuguese Firms. Contemporary Management Research, [S. l.], v. 8, n. 2, 2012. DOI: 10.7903/cmr.11047. Disponível em: https://cmr-journal.org/article/view/11047. Acesso em: 21 nov. 2024.