WOODSIDE, F. M.; SUMMERS, J. The Impact of Sponsorship Awareness in Low Involvement Settings. Contemporary Management Research, [S. l.], v. 8, n. 3, 2012. DOI: 10.7903/cmr.11154. Disponível em: https://cmr-journal.org/article/view/11154. Acesso em: 29 mar. 2024.