LEO, E. M. Breaking Mirror for the Customers: The Demand-Side Contingencies of the Mirroring Hypothesis. Contemporary Management Research, [S. l.], v. 18, n. 1, p. 35–65, 2022. DOI: 10.7903/cmr.22010. Disponível em: https://cmr-journal.org/article/view/22010. Acesso em: 26 apr. 2024.