CHANG, H.-S.; CHEN, T.-Y.; TSENG, C.-M. How Cause Related Marketing Influence Customer Value in Banking Industry?. Contemporary Management Research, [S. l.], v. 5, n. 4, 2009. DOI: 10.7903/cmr.726. Disponível em: https://cmr-journal.org/article/view/726. Acesso em: 27 apr. 2024.