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Found 182 items.
Analysis of Factors influencing Impulse Buying behavior towards e-tailing sites: An application of S-O-R model
Md Wasiul Karim, Mohammad Abdul Matin Chowdhury, Md Abdullah Al Masud, Md. Arifuzzaman
97-126
2021-06-30
DOI:
https://doi.org/10.7903/cmr.20457
Impulse Buying Behavior of Footwear Purchasers: A Structural Model
Nainan Nawaz, Ghulam Dastgeer, Sadaf Kashif
93-132
2023-02-26
DOI:
https://doi.org/10.7903/cmr.21348
Investigating Female Costumer’s Impulse Buying in Facebook B2C Social Commerce: An Experimental Study
Jengchung Victor Chen, Waranuch Chotimapruek, Quang-An Ha, Andree E. Widjaja
65-96
2021-08-03
DOI:
https://doi.org/10.7903/cmr.20448
Asian Tourism Demand For Malaysia: A Bound Test Approach
Norlida Hanim Mohd Salleh, Law Siong-Hook, Sridar Ramachandran, Ahmad Shuib, Zaleha Mohd Noor
2008-11-20
DOI:
https://doi.org/10.7903/cmr.1178
Five Common Mistakes for Using Partial Least Squares Path Modeling (PLS-PM) in Management Research
Asyraf Afthanorhan, Zainudin Awang, Nazim Aimran
255-278
2020-12-31
DOI:
https://doi.org/10.7903/cmr.20247
Mediating Effects of Business Success on The Relation between Business Issues and Business Prospects Amongst Immigrant Entrepreneurs in Malaysia
Pieter Nel, Moha Asri Abdullah
2017-03-30
DOI:
https://doi.org/10.7903/cmr.16380
SEM Approach to Teen Influence in Family Decision Making
Anupriya Kaur, Yajulu Medury
2013-09-30
DOI:
https://doi.org/10.7903/cmr.11080
The Effect of Internet Channels on the Market Value: AR and EVA Perspectives
Hung-Jen Tu, Jia-Jeng Hou
2011-09-25
DOI:
https://doi.org/10.7903/cmr.2760
Examining the Impact of Influencer Attributes on Consumer Trust and Purchase Intention: A PLS Path Modeling Approach
Abdelmounaim Kerkri, Mohamed Amine Madani, Dani Mohamed, Yahya Mdarhri
127-159
2025-12-20
DOI:
https://doi.org/10.7903/cmr.23860
Analyzing the Intention to Purchase Proton Automobiles: Preliminary Findings
Uchenna Cyril Eze, Kwan Pay Yee, Fenella Wamala
2012-12-10
DOI:
https://doi.org/10.7903/cmr.11296
Customer Loyalty Explained by Electronic Recovery Service Quality: Implications of the Customer Relationship Re-Establishment for Consumer Electronics E-Tailers
KUANG-WEN WU
2011-06-17
DOI:
https://doi.org/10.7903/cmr.1101
A Conceptual Framework for Developing Student Recruitment Agents Management System using the Balanced Scorecard
Keling Stevenson Boniface Anchech, Anbalagan Krishnan
2008-06-24
DOI:
https://doi.org/10.7903/cmr.75
A Model of the Threats that Disreputable Behavior Present to Esports Sponsors
Bruno Duarte Abreu Freitas, Ruth Sofia Contreras-Espinosa, Pedro Álvaro Pereira Correia
27-64
2021-04-11
DOI:
https://doi.org/10.7903/cmr.20779
Job Empowerment and Customer Orientation of Bank Employees in Kuching, Malaysia
Zorah Abu Kassim, Irma Yazreen Md Yusoff, Ngui Lee Fong
2012-09-25
DOI:
https://doi.org/10.7903/cmr.11048
Entrepreneurial Experience, Support for Community and Family Firm Performance: A Cross-Study of Product and Service-based Family Businesses
Josiane Fahed Sreih, Guy Assaker, Rob Hallak
467-496
2016-12-31
DOI:
https://doi.org/10.7903/cmr.15360
Positive Relationships between Service Performance and Social Media Use in Internet Retailing
Does Information Symmetry Matter?
Yun Kyung Cho, Cynthia L Sutton, Nazim Taskin
207-233
2023-10-10
DOI:
https://doi.org/10.7903/cmr.22963
Digital Marketing
A Scientometric Review
Khairul Hafezad Abdullah, Rometdo Muzawi, Novri Gazali, Fadzli Shah Abd Aziz, Associate Prof.
55-79
2023-09-02
DOI:
https://doi.org/10.7903/cmr.22344
An Empirical Investigation on the Impact of Quality Management on Productivity and Profitability: Associations and Mediating Effect
Agus Arawati, Mhd.Suhaimi Ahmad, Jaafar Muhammad
2009-02-25
DOI:
https://doi.org/10.7903/cmr.1177
Customer Reactions to Emotional Labor: Moderating Role of Human Resource Practices between Emotional Labor and Customer Outcomes
Samra Tariq, Arsala Marium Khan, Sanan Waheed Khan, Julian Ming-Sung Cheng
161-197
2025-12-20
DOI:
https://doi.org/10.7903/cmr.24435
Consumer Engagement with Retail Businesses: A Systematic Literature Review and Future Agendas
Pankaj Thakur, Kapil Kathuria, Nisha Kumari
75-119
2024-12-22
DOI:
https://doi.org/10.7903/cmr.23408
Mediating Role of Job Satisfaction on Internal Corporate Social Responsibility Practices and Employee Engagement in Higher Education Sector
Md. Monir Hossen, Tak Jie Chan, Nurul Ain Mohd Hasan
207-227
2020-09-13
DOI:
https://doi.org/10.7903/cmr.20334
Factors Influencing Green Purchase Behavior: Price Sensitivity, Perceived Risk, and Attitude towards Green Products
Alireza Sheikh, Mahdi Mirzaei, Bahareh Ahmadinejad
153-174
2023-10-10
DOI:
https://doi.org/10.7903/cmr.22824
A Conceptual Framework on Defining Businesses Strategy for Artificial Intelligence
Salih Caner, Feyza Bhatti
175-206
2020-09-12
DOI:
https://doi.org/10.7903/cmr.19970
Service Quality as Moderator in the Relationship between Experience and Value
Kwok See Ying, Ahmad Jusoh, Zainab Khalifah
2012-10-24
DOI:
https://doi.org/10.7903/cmr.11152
Moderating Effects of Shopping Values on the Antecedents of Unplanned Purchase Behavior: An Empirical Study of an International Travel Fair
Kuo-Hsien Lu, Chih-Ming Wu
123-144
2019-11-01
DOI:
https://doi.org/10.7903/cmr.19136
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