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Found 3 items.

  • Impulse Buying Behavior of Footwear Purchasers: A Structural Model

    Nainan Nawaz, Ghulam Dastgeer, Sadaf Kashif
    93-132
    2023-02-26
    DOI: https://doi.org/10.7903/cmr.21348

  • The Rising and Fall of Mobile Phone Enterprises: Patent-Based Competitive Advantage Analysis

    Yann-Jy Yang
    133-163
    2023-09-13
    DOI: https://doi.org/10.7903/cmr.23409

  • Investigating Female Costumer’s Impulse Buying in Facebook B2C Social Commerce: An Experimental Study

    Jengchung Victor Chen, Waranuch Chotimapruek, Quang-An Ha, Andree E. Widjaja
    65-96
    2021-08-03
    DOI: https://doi.org/10.7903/cmr.20448
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