Vol. 2 No. 1 (2006)

View Vol. 2 No. 1 (2006)
Five papers published in Vol 2 Iss 1.
Published: 2006-03-16

  • Foreign Languages Used in Taiwan TV Commercial Ads: Contents Analysis

    Li-Chuan Wang, Fang-Ping Chen
    43-56
    DOI: https://doi.org/10.7903/cmr.78

  • Online Shopping Behavior: Key Dimensions and Research Synthesis

    Dong Shen, Craig A. Kelley, Joseph Richards, Claudia Bridges
    3-16
    DOI: https://doi.org/10.7903/cmr.74

  • The Use of Secondary Data in Unveiling the Potential of Ethnic Markets

    Alvin M. Chan, Farid Ahmed
    31-42
    DOI: https://doi.org/10.7903/cmr.77

  • IT—Enabled Supply Chain Management

    Jari Salo, Heikki Karjaluoto
    17-30
    DOI: https://doi.org/10.7903/cmr.76

  • Can a School Organization be Transformed into a Learning Organization?

    Franco Gandolfi
    57-72
    DOI: https://doi.org/10.7903/cmr.80