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Vol. 15 No. 2 (2019)
Vol. 15 No. 2 (2019)
Published:
2019-06-30
Influence Factors of People Purchasing on Social Commerce Sites
I Ping Chiang, Kai Chieh Lin, Chih Hui Huang, Wan-Ling Yang
69-87
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Moderating Effects of Shopping Values on the Antecedents of Unplanned Purchase Behavior: An Empirical Study of an International Travel Fair
Kuo-Hsien Lu, Chih-Ming Wu
123-144
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Factors Affecting the Continuance to Share Location on Social Networking Sites: The Influence of Privacy Concern, Trust, Benefit and the Moderating Role of Positive Feedback and Perceived Promotion Innovativeness
Jeng-Chung Chen, Quang-An Ha
89-121
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doc