Vol. 22 No. 1 (2026)

Published: 2026-04-19

Regular Paper

  • Application of C2C2B Model in Luxury Marketing

    Chih-Yung Wang, Tzong-Ru (Jiun-Shen) Lee, Yong Shun Lin, Zih-Ting Lin
    1-25
    DOI: https://doi.org/10.7903/cmr.24602

  • The Impact of Authentic Leadership on Quiet Quitting: Mediating Role of Organizational Citizenship Behavior

    Mohammad Sadat Mannan, Amit Kumar, Marwan Al Qur'an, Prerna Kumari
    27-59
    DOI: https://doi.org/10.7903/cmr.24119

  • Linking Emotional Connections to Gastronomic Experience and Happiness

    Paula Rodrigues, Ana Sousa, Ana Pinto Borges
    61-92
    DOI: https://doi.org/10.7903/cmr.23701