Determinants of Digital Transformation in the Organization: Empirical Evidence from the Vietnam Banking Sector

Authors

  • Trang Le Thang Long University
  • Duy Bui State Bank of Vietnam
  • Anh Pham Thang Long University

DOI:

https://doi.org/10.7903/cmr.24492

Keywords:

Digital transformation capability, Technology–Organization–Environment framework, Dynamic capabilities, PLS-SEM–fsQCA, Vietnamese banking sector

Abstract

This study examines the key factors influencing digital transformation within Vietnam’s banking sector. To achieve this objective, the authors employ a quantitative approach that integrates Structural Equation Modeling (SEM) and fuzzy-set Qualitative Comparative Analysis (fsQCA) to analyze data collected from 450 banking employees across Vietnam. The findings reveal that factors such as technological infrastructure, leadership capability, employee competency, digital transformation strategy, and digital pressure significantly enhance a bank’s digital transformation capability (DTC), which in turn strongly predicts the overall level of digital transformation (LDT). However, factors such as risk management, financial capacity, organizational culture, and government support showed limited or negative influence. Furthermore, the study extends the linear findings by identifying multiple causal configurations that lead to a high level of digital transformation capability (DTC), highlighting the critical roles of strategic flexibility and internal readiness. The findings offer practical implications for banking executives and policymakers while advancing theoretical development of digital transformation through an integrated, context-specific model tailored to emerging markets.

Author Biographies

Trang Le, Thang Long University

Dr. Huyen Trang Le (Corresponding Author) is currently a Researcher and Lecturer in the Faculty of Economics and Management at Thang Long University, Hanoi, Vietnam. Her research interests include digitalization, online business, consumer behavior in e-commerce, corporate culture, and corporate social responsibility (CSR). She has published several articles in academic journals, such as the Agricultural and Resource Economics: International Scientific E-Journal and the Asian Economic and Financial Review.

Duy Bui, State Bank of Vietnam

Duy Le Bui is currently working at the State Bank of Vietnam and is a Ph.D. candidate in Business Administration at Thang Long University, Hanoi, Vietnam. His research interests include digitalization and online business.

Anh Pham, Thang Long University

Dr. Thi Van Anh Pham is currently a Researcher and Lecturer at the Faculty of Economics and Management, Thang Long University, Hanoi, Vietnam. Her research interests include digitalization, online business, and consumer behavior in e-commerce. She has published articles in several journals, including the International Journal of Consumer Studies, Asian Journal of Business Research, and Society and Economy Journal. 

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Published

2026-08-02

How to Cite

Le, T., Bui, D., & Pham, A. (2026). Determinants of Digital Transformation in the Organization: Empirical Evidence from the Vietnam Banking Sector. Contemporary Management Research, 22(3), 247–297. https://doi.org/10.7903/cmr.24492

Issue

Section

Regular Paper

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